As a digital marketer, I primarily used graphics when promoting the purchase and community of Tabulae. It is very important that the yearbook has enough sales by the end of the year, and social media is an amazing way to remind students to purchase theirs. This year our promotion resulted in 98% of yearbooks sold before distribution day. Additionally, posting about the new staff and application season allows for the entire student body to have access to Tab and grow our staff.

I have really enjoyed getting to work in Adobe Illustrator and Photoshop to create designs that reflect the quality level you can find within our book.